Whether you’re a founder, marketer, or developer, staying on top of the latest strategies, success stories, and industry news is key to thriving in the competitive SaaS space. To help you cut through the noise, here are 20 must-follow SaaS blogs that consistently deliver high-quality insights, data-driven strategies, and thought-provoking content.
1. SaaStr
Why Follow?
SaaStr is one of the most recognized resources in the SaaS community. Founded by Jason Lemkin, it provides a wealth of articles, podcasts, and videos that cover everything from fundraising to scaling your startup. SaaStr also hosts conferences and events that bring together top SaaS professionals.
Content Highlights:
- Expert interviews with SaaS founders and executives
- Tips on hiring, sales, and product development
- Revenue growth hacks and investor insights
2. For Entrepreneurs (by David Skok)
Why Follow?
David Skok is a seasoned entrepreneur and venture capitalist at Matrix Partners. His blog, For Entrepreneurs, delves into the nitty-gritty of SaaS metrics, unit economics, go-to-market strategies, and startup growth models.
Content Highlights:
- Deep dives on SaaS financial metrics (LTV, CAC, Churn)
- Comprehensive guides on product-market fit and growth frameworks
- Real-world case studies and benchmarks
3. Intercom Blog
Why Follow?
Intercom is well-known for its customer communication platform, and its blog provides valuable insights on customer engagement, product design, and support strategies. You’ll find a good mix of thought leadership, design tips, and actionable advice from Intercom’s team.
Content Highlights:
- Best practices for personalized customer interactions
- Product design tips and user research insights
- Thought leadership on conversational marketing and automation
4. HubSpot Blog (Marketing, Sales, and Service)
Why Follow?
HubSpot is the giant in inbound marketing, sales, and customer service solutions. Their blog covers a broad range of topics: marketing trends, lead generation, sales enablement, CRM best practices, and more. It’s an excellent resource for mastering the inbound approach.
Content Highlights:
- SEO, content marketing, and social media strategies
- Sales funnel optimization and CRM usage
- In-depth guides, templates, and free resources
5. Neil Patel’s Blog
Why Follow?
Neil Patel is a renowned digital marketer who shares data-driven insights on SEO, content marketing, and growth hacking. While not exclusively SaaS-focused, his blog features a lot of tactics and tools that can significantly benefit SaaS companies looking to drive more leads and conversions.
Content Highlights:
- Step-by-step growth hacking strategies
- Latest SEO tips and algorithm updates
- Conversion rate optimization tactics
6. Gainsight Blog
Why Follow?
Gainsight specializes in customer success software, and their blog is a go-to source for customer retention strategies and product adoption insights. If you’re looking to reduce churn and enhance the customer journey, Gainsight’s blog is a must-read.
Content Highlights:
- Customer success best practices and playbooks
- Customer health scoring and churn reduction
- Case studies on successful SaaS adoption strategies
7. Groove Blog
Why Follow?
Groove provides help desk software for small businesses. Their blog gained fame for its transparent approach to sharing SaaS growth experiments, revenue updates, and the lessons learned while building a customer support platform from scratch.
Content Highlights:
- Honest, transparent case studies on SaaS growth
- Advice on building strong customer support teams
- Growth experiments with tangible takeaways
8. Baremetrics Blog
Why Follow?
Baremetrics offers analytics and metrics for subscription businesses, so their blog unsurprisingly dives deep into SaaS metrics, revenue, and churn. It’s an excellent resource for financial planning, forecasting, and actionable data insights.
Content Highlights:
- In-depth articles on ARR, MRR, LTV, and other key SaaS metrics
- Strategies for reducing churn and increasing expansion revenue
- Real-life SaaS case studies with transparency
9. ChartMogul Blog
Why Follow?
ChartMogul provides analytics for subscription businesses, focusing on MRR, churn, and other key SaaS metrics. Their blog covers a wide range of topics—from industry benchmarks to actionable tips on driving recurring revenue growth. If you’re looking to dial in your pricing and better understand the key metrics behind a successful subscription business, the ChartMogul blog is a solid resource.
Content Highlights:
- Deep dives into subscription KPIs (MRR, LTV, Churn)
- Real-world examples and case studies of growth strategies
- Detailed guides on analytics, reporting, and pricing experiments
10. Zapier Blog
Why Follow?
Zapier helps users automate workflows by connecting different apps, and their blog highlights productivity tips, workflow hacks, and tech stack optimization. They often feature “how-to” guides for automations that are directly applicable to SaaS operations.
Content Highlights:
- Guides on automating tasks and integrating apps
- Productivity workflows for marketing, support, and sales
- Case studies on effective SaaS tool stacks
11. OpenView Partners Blog
Why Follow?
OpenView is a venture capital firm specializing in expansion-stage SaaS companies. Their blog covers growth strategies, product-led growth, go-to-market best practices, and culture-building advice from operators and investors.
Content Highlights:
- Advice on product-led growth and onboarding
- Insights from top SaaS founders and VCs
- Benchmark data and best practices for scaling
12. Predictable Revenue Blog
Why Follow?
Aaron Ross, the author of Predictable Revenue, pioneered the outbound sales methodology that helped fuel Salesforce’s rise. The blog offers sales insights, outbound prospecting techniques, and process optimization tips for SaaS sales teams.
Content Highlights:
- Sales development and outbound prospecting strategies
- Pipeline generation and SDR team management
- Sales process refinement and metrics
13. Tomasz Tunguz Blog
Why Follow?
Tomasz Tunguz is a venture capitalist at Redpoint Ventures. His blog is highly respected for data-driven analyses of SaaS metrics, market trends, and benchmarks. He also often shares funding insights and how to approach financing for your SaaS company.
Content Highlights:
- Data-backed analysis of SaaS market trends
- Advice on fundraising and investor relations
- Benchmark metrics for growth-stage SaaS
14. Chargebee Blog
Why Follow?
Chargebee offers subscription billing and revenue management solutions. Their blog focuses on subscription models, pricing strategy, and revenue operations. If you’re scaling a recurring revenue business, this is an essential read.
Content Highlights:
- Subscription billing best practices
- Thought leadership on revenue ops and finance
- Practical tips on packaging and pricing
15. Recurly Blog
Why Follow?
Recurly helps subscription-based businesses handle billing and payment complexities. Their blog features content about subscription analytics, payment optimization, and reducing churn due to payment failures—vital topics for any growing SaaS.
Content Highlights:
- Payment success optimization and dunning strategies
- How to analyze and reduce subscription churn
- Recurring revenue analytics and insights
16. Close Blog (Sales-Focused)
Why Follow?
Close is a CRM built for sales teams, and their blog offers sales-focused content for SaaS companies. They often publish content on cold emailing, pipeline management, outbound strategies, and building a high-performing sales team.
Content Highlights:
- Cold email templates and prospecting guides
- Sales funnel optimization tips
- SDR and sales leadership advice
17. ProductLed Blog
Why Follow?
Product-led growth (PLG) is changing the way SaaS products are marketed and sold. The ProductLed blog features insights and case studies about onboarding, user journeys, and how to enable users to see the product’s value quickly.
Content Highlights:
- Step-by-step guides to implementing PLG strategies
- Success stories and pitfalls from top SaaS PLG companies
- Best practices for user onboarding and feature adoption
18. Andrew Chen’s Blog
Why Follow?
Andrew Chen, General Partner at Andreessen Horowitz, writes about growth, network effects, and user acquisition. While his blog is more general tech and startup-focused, it still provides huge value to SaaS founders looking for scalable growth approaches.
Content Highlights:
- Growth hacking and network effect strategies
- Market and product insights from a leading VC perspective
- Case studies on some of the biggest tech and SaaS successes
19. TechCrunch (SaaS Coverage)
Why Follow?
TechCrunch is a major publication that covers the latest in tech startups, funding rounds, and big launches. By following their SaaS coverage, you can stay in the loop on competitors, investment announcements, and emerging trends that shape the SaaS landscape.
Content Highlights:
- Breaking news on funding and M&A deals
- Insights into emerging SaaS markets and niches
- Thought leadership interviews and opinion pieces
20. Bessemer Venture Partners Blog
Why Follow?
Bessemer Venture Partners is one of the most respected venture capital firms with a strong focus on SaaS investments. Their blog is a treasure trove of insights from experienced investors and industry leaders. Whether you’re seeking advice on scaling your SaaS business, understanding market trends, or exploring innovative strategies, Bessemer’s blog provides expert perspectives grounded in extensive industry experience.
Content Highlights:
- In-depth articles on scaling your SaaS business, including go-to-market tactics, sales strategies, and product development.
- Analysis of current and emerging trends in the SaaS landscape, helping you stay ahead of the curve.
- Valuable advice from seasoned investors on fundraising, valuations, and building a sustainable business.
- Real-world examples of successful SaaS companies, detailing their paths to growth and the lessons learned along the way.
Bessemer Venture Partners blog
Final Thoughts
With so many SaaS blogs available, it can be overwhelming to filter out the most relevant, high-impact resources. The 20 blogs listed here stand out for their consistent value, expert authors, and actionable insights. Each one provides a unique angle—covering everything from customer success and product-led growth to financial modeling and marketing strategies.
To get the most out of these resources, subscribe to their newsletters or follow them on social media. The knowledge and inspiration you pick up will help you stay on top of industry trends, make smarter business decisions, and accelerate growth.
Happy reading and scaling!
